Luxembourg (Helvilux)- In the heart of Luxembourg, a story of resilience, courage and determination is blooming quite literally. Olena Zalizna, a Ukrainian woman who arrived in Luxembourg as a refugee nine years ago, has turned her passion and hard work into a thriving business, proving that nothing is impossible when determination meets opportunity.
Olena’s journey has been far from easy. From facing language barriers and rental rejections to being denied a business loan for her startup, the path was strewn with challenges. Yet, she never gave up. Believing in herself and her dreams. She remained steadfast, determined to build a life in Luxembourg that mirrored her aspirations. Her perseverance paid off, and today, her business Letz Bouquet, located in the center of Luxembourg City, stands as a testament to her vision and dedication.
Before arriving in Luxembourg, Olena had a successful life in Ukraine. She owned a company, had a beautiful home and enjoyed the company of family and friends. The Ukrain Russia war changed everything, forcing her to leave her homeland and start over. Despite the loneliness and repeated setbacks, Olena’s entrepreneurial spirit remained intact. Observing that a florist business was missing in the city center of Luxembourg, she saw an opportunity to bring beauty and joy to her new community. With an international florist diploma in hand, Olena was ready to transform her idea into reality.
Even administrative challenges did not deter her. It took over a year to secure the necessary permits for her shop, yet Olena patiently worked with the system and met all requirements. Today, she runs her business with pride and excellence, welcoming locals and fellow Ukrainians alike. She recalls the joy of seeing Ukrainian visitors’ surprised faces when they hear her speak their native language, bringing a touch of home to a foreign land.
Olena’s story is more than just a success in business, it is a story of resilience, hope and inspiration for all migrant women in Luxembourg who dream of starting their own ventures. She demonstrates that with hard work, courage and faith, it is possible to overcome obstacles, no matter how insurmountable they seem.
As Valentine’s Day approaches, Helvilux and the Lëtz Muse community invite the people of Luxembourg to support Letz Bouquet. By choosing Olena’s beautifully prepared flower bouquet, you’re not just celebrating a special occasion, you’re supporting the dreams and determination of a hardworking Ukrainian entrepreneur who embodies the spirit of hope, resilience and the pursuit of opportunity.
Olena Zalizna’s journey reminds us that challenges are temporary, but perseverance, creativity and faith in oneself can create lasting beauty both in business and in life.
Helvilux asbl extends heartfelt thanks to LUkraine asbl for introducing us to Olena and her inspiring story.
